Privacy policy
Privacy Policy
Last updated: May 2026
This privacy policy sets out how EMIA UK uses and protects any information that you provide when you use this website.
EMIA UK is committed to ensuring that your privacy is protected. Any personal information you provide will only be used in accordance with this privacy policy and applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
We may update this policy from time to time by amending this page. You should check this page periodically to ensure that you are happy with any changes.
What we collect
We may collect the following information:
- Name, billing and shipping address
- Contact information including email address and mobile phone number
- Payment details
- Demographic information such as postcode, preferences and interests
- Other information relevant to customer surveys and/or offers
What we do with the information we gather
We collect this information to provide you with a better service, and in particular for the following reasons:
- To process your orders and obtain payment
- Internal record keeping
- To improve our products and services
- To send marketing communications (including email and SMS) where you have given your consent
- To contact you for market research purposes
- To customise the website according to your interests
SMS Marketing
If you provide your mobile number and opt in, we may send you SMS messages relating to promotions, offers and transactional updates.
We rely on your consent as the lawful basis for SMS marketing under UK GDPR. You may withdraw your consent at any time by replying “STOP” to any message.
Security
We are committed to ensuring that your information is secure. We have implemented appropriate physical, electronic and managerial procedures to safeguard and secure the information we collect online.
How we use cookies
A cookie is a small file placed on your device to help analyse web traffic and improve your experience.
We use cookies to:
- Analyse website traffic
- Improve website functionality
- Personalise content and advertising
You can choose to accept or decline cookies via your browser settings.
Links to other websites
Our website may contain links to other websites. Once you leave our site, we are not responsible for the protection and privacy of any information you provide on those websites.
Data aggregation, analytics and advertising
We may analyse your browsing behaviour to create profiles and deliver relevant advertising.
This may include:
(a) advertising served by us on our website and third-party platforms
(b) advertising served by third parties using cookies and tracking technologies
(c) sharing limited data with third-party advertising partners to deliver relevant adverts
Third-party processors
We may share your data with trusted third-party service providers, such as payment processors, delivery partners and marketing platforms. These providers act as data processors and only process your data in accordance with our instructions.
We do not sell your personal data.
International data transfers
Some of our service providers may process your data outside the United Kingdom or European Economic Area. Where this occurs, we ensure appropriate safeguards are in place.
Data retention
We will retain your personal data only for as long as necessary. Marketing data will be retained until you withdraw your consent.
Your rights
Under UK GDPR, you have the right to:
- Access your personal data
- Request correction of inaccurate data
- Request deletion of your data
- Restrict or object to processing
- Request transfer of your data
You can exercise these rights by contacting us.
Controlling your personal information
You may choose to restrict the use of your personal data for marketing purposes at any time.
You may withdraw your consent by contacting us or using the unsubscribe options provided.
If you believe that any information we are holding about you is incorrect or incomplete, please contact us and we will promptly correct it.